CUNY Fights the Fizz!

A Media Counter-Advertising Contest from the Healthy CUNY Initiative

Two winners will be paid $500 each for their work!

Deadline: December 15, 2011

Sugar-sweetened soda contributes to rising rates of obesity, diabetes and other life- threatening chronic diseases. Soda companies profit by targeting children and young people for their unhealthy products. Counter-advertising against the tobacco industry helped convince many young people not to start or quit smoking, saving thousands of lives.

The Campaign for Healthy CUNY invites you to design similar campaigns to educate the CUNY community about the harmful health effects of soda and help end Big Soda’s targeting of young soda drinkers. Winning videos, posters, music, photographs, spoken word or other submissions will be used in a Spring 2012 Healthy CUNY Campaign to reduce sweetened soda drinking among CUNY students, faculty and staff and build support for policies to reduce promotion of unhealthy sweetened beverages.

Click here to submit an entry!

Don’t let Big Soda sweet-talk you into boosting their profits by putting you at risk of premature illness and death

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